Tag Archives: Buy local

Does giving back help your business?

¬†We have written about cause-related marketing before, and this time of year is particularly busy with non-profits seeking donations as the year ends. Does helping a non-profit help your for-profit business? There are hard benefits and soft benefits to be … Continue reading

Posted in Advertising, Branding, Business development, content marketing, Local business, Lovemarks, marketing, Uncategorized | Tagged , , , , , , , , | Leave a comment

Keeping it real with the Chamber

I had the pleasure of presenting some customer engagement tips and tricks to the local Chamber of Commerce today. In the meeting, I shared some of the basics, and I learned that sometimes business owners appreciate a reminder to step … Continue reading

Posted in Advertising, content marketing, cross-marketing, Local business, Lovemarks, marketing, Publishing, social media, Web sites, Writing | Tagged , , , , , , , , , , , , , , , , , | 2 Comments