Category Archives: Lovemarks

How cold is it? It’s so cold that……

2014 has started off with an arctic blast in the Midwest, leaving many people holed up in their homes for the past few days due to snow and bitter cold. So what do you do if your business depends on … Continue reading

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Keeping it real with the Chamber

I had the pleasure of presenting some customer engagement tips and tricks to the local Chamber of Commerce today. In the meeting, I shared some of the basics, and I learned that sometimes business owners appreciate a reminder to step … Continue reading

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Does your business need a manifesto?

  We recently attended a webinar about becoming “remarkable” in social media. One idea in the session was especially memorable: the concept of creating a manifesto for your business. This idea is not as off-beat as it may originally sound. … Continue reading

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Building a community: yes, some people like to meet in real life!

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Journalists: the new brand story tellers?

As a former journalist and a current marketer, I find it very interesting to read about how journalists are making the transition from reporting for news media to working in marketing departments. There are many important skills that journalists have … Continue reading

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Since we love chocolate…..

….And we love content, we wanted to share this infographic about content marketing that was posted on marketingprofs.com, with source material from Mailonline and Direct Marketing News. We thought you might like it as much as we did. 

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Give your fans something to give

  I’ve written before about the power of people when they love your company and your brand. The emotional connection and the loyalty people have when that happens is immeasurable. Have you ever thought about giving your fans something that … Continue reading

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