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Monthly Archives: March 2013
You can be a local personality, and so can your business
Think radio. Yes, radio. You may be surprised to learn that young people today listen to the radio. According to a recent report from marketingprofs.com, more people between the ages of 18 and 34 user radio each week than use … Continue reading
Posted in content marketing, cross-marketing, marketing, Publishing, social media, Web sites, Writing
Tagged action, brand management, business, content marketing, conversation, cross media, customer appreciation, digital marketing, Laura Gale, Marketingprofs, publishing, radio, small business, web site
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Is Facebook frivolous or fundamental?
The Facebook phenomenon sparks a lot of conversations and debates with marketers. While most people engage in Facebook for personal reasons, the debate rages about the role of brands and companies there. It is true that people do not want … Continue reading
Posted in content marketing, cross-marketing, marketing, Publishing, social media, Web sites, Writing
Tagged action, brand management, business, content, content marketing, conversation, cross media, digital marketing, Facebook, Laura Gale, marketing, Marketingprofs, publishing, small business, social-media, Veronica Maria Jarski, web site
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Cross-marketing: Have you thought about a mixer?
Have you thought about hosting a social mixer at your business? I have been working with several local businesses recently to help them gain brand awareness in Chicago, and the idea of cross-marketing comes up again and again in our … Continue reading
Posted in content marketing, cross-marketing, marketing, Publishing, social media, Web sites, Writing
Tagged action, Banana Republic, brand management, business, Chicago, Christmas advertising, content marketing, conversation, cross media, customer appreciation, digital marketing, experiment, Gale Street Inn, Laura Gale, marketing, match.com, mixer, publishing, small business, social mixer, social-media, web site
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